Posted Under: Fast Food Category- You Can Select Healthy Fast Food at Captaincooksblog.com
Watching the T.V every night it appears like we are under siege from the fast food companies. I cannot remember so many dollar menus and value menus being promoted. Loss leaders are being used as ‘carrots’ to entice people into the stores, ( how can it be possible to sell 2 Big Macs for $3.50 and make money? the PZone from Pizza Hut 1lb of food for $1… cmon!!).
The ferocity of this marketing seems to tie in nicely with our current economic downturn. As more people lose their jobs/homes/retirement, the Big 4 of fast food are acting like the answer to our prayers. Bring me your hungry…. we will feed you and your family for next to nothing. Despite this McDonalds still made $4.95 Billion in net profit in 2010!
Why is it that the tobacco and alcohol companies pay massive taxes for their right to kill the population yet the junk food business gets a free pass? Think of the educational programs you could fund by taking a percentage of that profit. Across the industry that would be a staggering amount. Remember home economics where kids got a chance to learn how to cook the basics??
Denmark seems to be taking this idea seriously and just passed a new law imposing a “fat tax” on foods such as butter and oil as a way to curb unhealthy eating habits and increase the life expectancy of its citizens. They already have a tax on sugar, chocolate and soft drinks. “Higher fees on sugar, fat and tobacco is an important step on the way toward a higher average life expectancy in Denmark,” health minister Jakob Axel Nielsen said when he introduced the idea in 2009, because “saturated fats can cause cardiovascular disease and cancer.” It doesn’t take a visionary to see that this is a good idea……
How about it America???? I’d love to hear your comments……….